Friday, February 22, 2002

Cheap Gimmick or Great Advertising?

Ads for Robin Hood Software, which makes an application that eliminates all traces of your 'illicit' activities is trying to hard-sell its product by frightening the wits out of surfers. Only, much of what they claim is simply untrue.

According to me this is neither a cheap gimmick nor is it great advertising. It's simply a cheap lie.

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