Monday, September 10, 2001
A dyslexic car. Or, simply, a paucity of ideas.
A campaign for Mitsubishi Motors' new entry-level sedan, the Lancer, features a picture of the car, which is priced at $14,000 along with the slogan: "It must be dyslexic. It thinks it's a $41,000 car."
It's not only in bad taste. It's also a bad advertisement.
A campaign for Mitsubishi Motors' new entry-level sedan, the Lancer, features a picture of the car, which is priced at $14,000 along with the slogan: "It must be dyslexic. It thinks it's a $41,000 car."
It's not only in bad taste. It's also a bad advertisement.